Dear family and friends,

As many of you know, my best friend (and better half) of 30 years Brooke Eby was diagnosed with ALS (Lou Gehrig's Disease) at the age of 33. ALS is a progressive and fatal neuromuscular disease, and no cure has been identified. 

Since Brooke's diagnosis she has quickly become a serious advocate/fundraiser to seek out a cure for a disease that many of us pay little attention to/know very little about. In true Brooke Eby form, she has taken her terminal diagnosis and decided to face it with an unparalleled level of courage, humor, wit and grace (if you don’t already, follow @limpbroozkit to see what I mean).

Using her superpowers of levity, confidence and a wickedly sharp sense of humor, Brooke has amassed a following on Instagram and TikTok and raised more than $600,000 through her own efforts.

Her sparkly & charming self (Hoda & Savannah’s words) was even on the Today Show sharing her story with the world and raising awareness on a National platform. If you haven’t already watched, take a look:

 https://www.today.com/video/meet-the-woman-facing-als-with-heart-and-humor-174780997741

Although Brooke has managed to defy natural human instincts and remain her positive & hilarious self, she is battling a disease that has no known treatment or cure. Amyotrophic lateral sclerosis (ALS) is a progressive, fatal neuromuscular disease that slowly robs the body of its ability to walk, speak, swallow and breathe. The life expectancy of a person with ALS averages 2 to 5 years from the time of diagnosis. ALS can strike anyone, and presently there is no known cause or cure.