The REEL Earth Day Challenge
April 9th to Earth Day, April 22nd, 2021
Welcome to the 1st Annual REEL Earth Day Challenge! The challenge is presented by Creative BC’s Reel Green™ program and industry partners, Pacific Parklands Foundation and Earth Day Canada.
The challenge will raise funds to be donated to Pacific Parklands Foundations, a registered charity supporting Metro Vancouver Regional Parks that protects and preserves regional parks, where many of B.C. productions have filmed over the years.
Inspired by the REEL Thanksgiving Challenge that raised over $1M, the REEL Earth Day Challenge will encourage crews, productions, sponsors, and other industry stakeholders to raise funds from Apr 9 - Apr 22, 2021, Earth Day. Industry sponsors will contribute to the top teams’ daily challenge totals, and the production that raises the most funds overall will be recognized as the winner!
We acknowledge that our work takes place on the traditional, ancestral and unceded traditional homelands of the xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish), and Səl̓ílwətaʔɬ (Tsleil-Waututh) Nations.
We respect the land and honour this tradition of land acknowledgment that dates back centuries for Indigenous people. With this acknowledgment, we thank those Indigenous people who still live on and care for these lands as we learn how to be respectful guests.
Learn about B.C.’s Indigenous territories, languages and communities on the First Peoples’ Map of B.C. and native_land.ca.
Read the ON-SCREEN PROTOCOLS & PATHWAYS, A Media Production Guide to Working with First Nations, Métis and Inuit Communities, Cultures, Concepts and Stories