The Dairy Pride Act is Unjust: Take Action!

If Wisconsin Senator Baldwin has her way, the next time you go to the supermarket for a half gallon of almond milk, you might not be able to find it. Why? Because there is a new bill entering Congress called the Dairy Pride Act that claims vegan-friendly milk-alternatives are "misleading" consumers into choosing options that do not contain animal-made milk. This is an underhanded ploy by the cruel dairy industry to unfairly cripple competition, and we must fight it!

Another convoluted argument being made in this bill is that plant-based variations "do not contain the same nutritional content as milk, cheese, and yogurt products from animals." Of course they don't! Plant-based alternatives are healthier, contain less sugar, are lower in saturated fat, are easier to digest, and are free from insulin growth factor (IGF-1) found in dairy, which is directly linked to a number of health issues ranging from acne all the way to cancer.

Dairy milk also has an overwhelming carbon footprint when compared to coconut, soy, or almond milk. In fact, in 2013, it was found that for every half gallon of dairy milk, almost 90 kilograms of carbon dioxide was dumped into the atmosphere, whereas coconut milk by comparison created as little as half of one kilogram of carbon dioxide for that same half-gallon. Moreover, the truthful portrayal of the cruelty that dairy cows endure, and the slaughter of their young, has led more and more people away from animal-based milks.

Americans love sustainable and cruelty-free options. Even doctors recommend plant-based alternatives for the health benefits!

We can't let the dairy industry get away with this. Please join us in telling Congress to oppose the Dairy Pride Act!

What you can do:



Contact your U.S. Senators by phone and email to tell them you're strongly opposed to this bill.

1.) Call your US Senators and say, "The Dairy Pride Act unfairly privileges the dairy industry over plant-based alternatives. I know what I'm buying when I purchase soy or almond milk. Fabricating claims of consumer confusion is not the solution. I urge you to oppose the Dairy Pride Act.".

If you don't know who your senators are on the federal level, click on the link below and choose the Federal tab.

2.) Keep buying plant based milks! Voting with your dollars is one of the most powerful ways to support the growth of cruelty-free and sustainable industries.

3.) Submit our letter below to your Senators in Congress to voice your opinions about this ridiculous legislation.

Personalize and submit the letter below to email your comments to:
  • Senator in Congress


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Oppose the Dairy Pride Act!

Dear [Decision Maker],

[Your Name]
[Your Address]
[City, State ZIP]


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