Fundraise With Us

The RBC Race for the Kids Industry Challenges brings together companies and business leaders in key industries to raise funds in support of youth mental health. For the past eight years, the Challenge has helped Sunnybrook's Family Navigation Project, the first-of-its-kind and the largest navigation program in Canada, provide improved access to the mental health care system for youth and their families.

The 2024 RBC Race for the Kids Industry Challenge features four different industries: Accounting and Consulting, Law, Media and Communications and Real Estate. The RBC Race for the Kids Industry Challenge is an opportunity for you to demonstrate your commitment to helping youth who are struggling with mental health. Together we can improve access to treatment so no family is forced to struggle alone!

  • Align with Sunnybrook, recognized as one of the world’s best hospitals.
  • Support youth mental health. FNP is the largest youth mental health navigation and support program of its kind in Canada.
  • Expose your brand to over 8,000 participants - GTA families with children and residing in Toronto, Markham, Vaughan, Brampton, Mississauga and Oakville.
  • Reach thousands more through our creative event marketing campaign.
  • Contribute to an important community-wide conversation helping break the stigma of mental illness and addiction.
  • Engage your employees in a meaningful way, share with them how your organization values the importance of youth mental health and build a team to participate. All registrations are included with your corporate support.

To learn more about the recognition and benefits for your company, please contact

Thanks to our partners in the 2023 RBC Race for the Kids Industry Challenge, we raised over $513,000!!!